Book Reviews
THE 4-HOUR WORKWEEK: A SUMMARY
How Tim went from $40,000 per year and 80 hours per week to $40,000 per MONTH and 4 hours per week.
June 4, 2023
June 4, 2023
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Articles
& Reviews
A free library of reviews, book summaries and articles for entrepreneurs, startups and SMBs.
Are you looking for a free library of reviews, book summaries and articles for entrepreneurs, startups and small businesses (SMBs)? Then you’ve come to the right place! Read the articles and reviews below to find your growth engine. And if you’re looking to create a Business Model Canvas or Go-To-Market strategy, don’t forget to check out our Templates & Models.
Book Reviews
$100M OFFERS: A SUMMARY
How to Make Offers So Good People Will Feel Stupid Saying No.
– by Alex Hormozi, self-made billionaire
May 29, 2023
May 29, 2023
Book Reviews
THE E-MYTH REVISITED: A SUMMARY
Why most small businesses don’t work and what to do about it.
– by Michael E. Gerber, The World’s No. 1 Small Business Guru.
May 21, 2023
May 21, 2023
Marketing Articles
HOW TO GET YOUR FIRST CUSTOMERS
In the article below, I will summarize thoughts from Michael Seibel of Y Combinator, Kathryn Minshew of The Muse (at The Lean Startup Conference), Rob Walling of TinySeed, Reid Hoffman of LinkedIn and Noah Kagan of AppSumo. Reference links included.
May 7, 2023
May 7, 2023
Marketing Articles
4 STEP SYSTEM TO MASTER LINKEDIN POSTS
You know your business could get more out of social media. But you don’t know where to start. I will walk you though how to do it, step-by-step.
April 26, 2023
May 5, 2023
Book Reviews
FUNNELS PART 3: 12 Months to $1 Million
“How to pick a winning product, build a real business, and become a seven-figure entrepreneur.”
– by Ryan Daniel Moran, founder of Capitalism.com
April 23, 2023
April 23, 2023
Book Reviews
FUNNELS PART 2: DOTCOM SECRETS
“FitLife.tv’s problem wasn’t a traffic or conversion problem. It rarely is. More often than not, it’s a FUNNEL problem.”
― Russell Brunson, DotCom Secrets: The Underground Playbook for Growing Your Company Online
April 15, 2023
April 20, 2023
Book Reviews
FUNNELS PART 1: Launch
This is a book summary of “an Internet millionaire’s secret formula to sell almost anything online, build a business you love, and live the life of your dreams.”
– Jeff Walker, creator of Product Launch Formula (PLF)
April 11, 2023
April 16, 2023
Marketing Articles
Hourly Rate for Marketing Consultants?
Marketing consultants provide value for businesses of all sizes, but it can be challenging to determine how much you should pay for these services. While there is no set formula for determining the cost of a marketing consultant, understanding the factors that influence pricing can help you make an informed decision.
March 29, 2023
March 30, 2023
Marketing Articles
10+ Lead Gen & Appointment Setting Service Providers Compared
I interviewed several of the top performers according to clutch, but this was not my exclusive source. Here’s why: some smaller companies, without as much of a reputation, have countered with creative pricing strategies and some limited performance guarantees. I hope you’ll feel I provided a nice mix.
March 29, 2023
May 5, 2023
Marketing Articles
Strategic Marketing vs Tactical Marketing
The primary difference between tactics and strategy is their objectives. Tactical marketing is focused on short-term goals such as increasing sales, while strategic marketing is focused on long-term goals such as creating a sustainable competitive advantage.
March 29, 2023
March 30, 2023
Marketing Articles
Top 7 traits of the best marketing leaders
They understand how to convert an idea into a solution that improves the lives of others. Through the good and the bad, the effective marketing leader will guide their organization to the promised land.
February 28, 2023
March 30, 2023
Directory
Ultimate Directory of Investors for Atlanta Startups
This is a searchable directory of investors who invest in Atlanta based startups.
February 20, 2023
March 7, 2023
Marketing Articles
The Best Scalable Marketing Channels: Experts Weigh In
Let’s talk about virality, (which most experts include) because we’re not talking about creating a video that goes viral. You can’t control that. That is the opposite of repeatable and predictable. You can hope for it, but it’s really a moon shot. What we’re talking about here is something like what Tinder did, which was create Word Of Mouth virality driven by influencer (paid) marketing at events.
October 9, 2022
October 18, 2022
Marketing Articles
20 Gifts for Entrepreneurs & Business Owners
These 20 practical gifts for entrepreneurs, founders, and small business owners are designed to make business life more manageable. Whether you’re searching for birthday gifts, Christmas gifts, or good luck gifts for new businesses, we’ve got you covered.
September 20, 2022
February 19, 2023
Marketing Articles
Upstream Marketing vs. Downstream Marketing
Upstream marketing should always co-occur with downstream marketing. At some point, your upstream strategy becomes your downstream strategy as you look further ahead. When used together, upstream marketing and downstream marketing create a holistic marketing strategy that is competitive, customer-centric, and future-oriented.
September 8, 2022
October 26, 2022
Marketing Articles
Top 5 Marketing Initiatives for 2023
Growth marketing is sometimes also called “lead gen” in the B2B world. The holy grail of lead generation is, of course, automation. An endless self-propelled supply of leads. One word I always think of when I think of growth marketing is “conversion,” but it could also focus on retention. Growth focused marketing will involve channel and funnel optimization…
September 8, 2022
October 27, 2022
Marketing Articles
Can a Marketing Strategy Consultant Create Your Growth Engine?
Hiring a marketing consultant will help you get out of your comfort zone and maximize your growth potential. Marketing management consultants offer cutting-edge research and new ideas to help you grow and avoid costly mistakes.
September 8, 2022
May 5, 2023
Marketing Articles
Marketing vs. Business Development
When you think of marketing vs. business development, one of the first things that comes to mind is the fact that business development is focused on tasks that grow revenue, like making connections and creating relationships. In companies where there’s a dedicated business development department, it sits between marketing and sales with overlap between the two.
September 7, 2022
October 20, 2022
Book Reviews
Business Model Canvas: Key Resources
The key resources category includes assets essential to the business, tangible, intangible, rented and owned. These key resources will allow companies to offer value-based propositions, foster outstanding customer relationships, and accumulate revenue through various marketing and distribution channels.
September 7, 2022
September 22, 2022